{"id":5315,"date":"2026-01-01T18:51:45","date_gmt":"2026-01-01T15:21:45","guid":{"rendered":"https:\/\/hteimouri.ir\/?p=5315"},"modified":"2026-01-01T21:09:58","modified_gmt":"2026-01-01T17:39:58","slug":"%d9%87%d9%86%d8%b1%d9%90-%da%af%d9%88%d8%b4-%d8%b3%d9%be%d8%b1%d8%af%d9%86-%d8%b3%d8%a7%d8%b2%d9%85%d8%a7%d9%86%db%8c-%d8%b1%d9%88%d8%a7%d8%a8%d8%b7-%d8%b9%d9%85%d9%88%d9%85%db%8c-%d8%b1","status":"publish","type":"post","link":"https:\/\/hteimouri.ir\/?p=5315","title":{"rendered":"\u0647\u0646\u0631\u0650 \u00ab\u06af\u0648\u0634 \u0633\u067e\u0631\u062f\u0646 \u0633\u0627\u0632\u0645\u0627\u0646\u06cc\u00bb (\u0631\u0648\u0627\u0628\u0637 \u0639\u0645\u0648\u0645\u06cc \u0631\u0627\u0647\u0628\u0631\u062f\u06cc – \u0642\u0633\u0645\u062a \u06f1\u06f8)"},"content":{"rendered":"

\u0647\u0646\u0631\u0650 \u00ab\u06af\u0648\u0634 \u0633\u067e\u0631\u062f\u0646 \u0633\u0627\u0632\u0645\u0627\u0646\u06cc\u00bb\u061b \u0645\u0647\u0627\u0631\u062a\u06cc \u06a9\u0647 <\/strong>\u06f9\u06f0<\/strong> \u062f\u0631\u0635\u062f \u0645\u062f\u06cc\u0631\u0627\u0646 \u0646\u062f\u0627\u0631\u0646\u062f (\u0631\u0648\u0627\u0628\u0637 \u0639\u0645\u0648\u0645\u06cc \u0631\u0627\u0647\u0628\u0631\u062f\u06cc – \u0642\u0633\u0645\u062a <\/strong>\u06f1\u06f8)<\/strong><\/h1>\n

 <\/p>\n

\"\u06af\u0648\u0634<\/p>\n

 <\/p>\n

\u0645\u0642\u062f\u0645\u0647: \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc \u0646\u0627\u0634\u0646\u0648\u0627<\/strong><\/h2>\n

\u062f\u0631 \u0622\u0646\u0627\u062a\u0648\u0645\u06cc \u0628\u062f\u0646 \u0627\u0646\u0633\u0627\u0646\u060c \u06af\u0648\u0634\u200c\u0647\u0627 \u062f\u0631\u0648\u0627\u0632\u0647\u200c\u06cc \u0648\u0631\u0648\u062f \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0648 \u062f\u0631\u06a9 \u0645\u062d\u06cc\u0637 \u0647\u0633\u062a\u0646\u062f. \u062a\u0635\u0648\u0631 \u06a9\u0646\u06cc\u062f \u0627\u0646\u0633\u0627\u0646\u06cc \u0631\u0627 \u06a9\u0647 \u0632\u0628\u0627\u0646\u0634 \u0628\u06cc\u200c\u0648\u0642\u0641\u0647 \u06a9\u0627\u0631 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0627\u0645\u0627 \u06af\u0648\u0634\u200c\u0647\u0627\u06cc\u0634 \u0646\u0627\u0634\u0646\u0648\u0627\u0633\u062a\u061b \u0686\u0646\u06cc\u0646 \u0641\u0631\u062f\u06cc \u0646\u0647 \u062a\u0646\u0647\u0627 \u0646\u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0627\u0631\u062a\u0628\u0627\u0637 \u0645\u0648\u062b\u0631\u06cc \u0628\u0631\u0642\u0631\u0627\u0631 \u06a9\u0646\u062f\u060c \u0628\u0644\u06a9\u0647 \u0628\u0647 \u0632\u0648\u062f\u06cc \u0628\u0627 \u062e\u0637\u0631\u0627\u062a \u0645\u0647\u0644\u06a9\u06cc \u0645\u0648\u0627\u062c\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f \u06a9\u0647 \u0635\u062f\u0627\u06cc \u0646\u0632\u062f\u06cc\u06a9 \u0634\u062f\u0646\u0634\u0627\u0646 \u0631\u0627 \u0646\u0634\u0646\u06cc\u062f\u0647 \u0627\u0633\u062a.<\/p>\n

\u0645\u062a\u0623\u0633\u0641\u0627\u0646\u0647\u060c \u0648\u0636\u0639\u06cc\u062a \u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u060c \u0627\u062f\u0627\u0631\u0627\u062a \u0648 \u062f\u0627\u0646\u0634\u06af\u0627\u0647\u200c\u0647\u0627\u06cc \u0645\u0627 \u062f\u0642\u06cc\u0642\u0627\u064b \u0634\u0628\u06cc\u0647 \u0647\u0645\u06cc\u0646 \u0627\u0646\u0633\u0627\u0646 \u0627\u0633\u062a: \u00ab\u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc \u0646\u0627\u0634\u0646\u0648\u0627 \u0628\u0627 \u0628\u0644\u0646\u062f\u06af\u0648\u0647\u0627\u06cc \u0642\u0648\u06cc.\u00bb<\/p>\n

\u062f\u0631 \u0642\u0633\u0645\u062a \u0647\u062c\u062f\u0647\u0645\u060c \u0628\u0647 \u06cc\u06a9\u06cc \u0627\u0632 \u063a\u0641\u0644\u062a\u200c\u200c\u0647\u0627\u06cc \u0628\u0632\u0631\u06af \u0645\u062f\u06cc\u0631\u06cc\u062a\u06cc \u0645\u06cc\u200c\u067e\u0631\u062f\u0627\u0632\u06cc\u0645: \u0641\u0642\u062f\u0627\u0646\u0650 \u00ab\u06af\u0648\u0634 \u0633\u067e\u0631\u062f\u0646 \u0633\u0627\u0632\u0645\u0627\u0646\u06cc\u00bb (<\/strong>Organizational Listening<\/strong>).<\/strong> \u0645\u0647\u0627\u0631\u062a\u06cc \u06a9\u0647 \u062f\u0631 \u0631\u0648\u0627\u0628\u0637 \u0639\u0645\u0648\u0645\u06cc \u0631\u0627\u0647\u0628\u0631\u062f\u06cc\u060c \u0627\u0632 \u0633\u062e\u0646\u0648\u0631\u06cc \u0648 \u0628\u06cc\u0627\u0646\u06cc\u0647\u200c\u0646\u0648\u06cc\u0633\u06cc \u0628\u0633\u06cc\u0627\u0631 \u0645\u0647\u0645\u200c\u062a\u0631 \u0627\u0633\u062a.<\/p>\n

\u0634\u0646\u06cc\u062f\u0646 (<\/strong>Hearing<\/strong>) \u062f\u0631 \u0628\u0631\u0627\u0628\u0631 \u06af\u0648\u0634 \u0633\u067e\u0631\u062f\u0646 (<\/strong>Listening<\/strong>)<\/strong><\/h2>\n

\u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u0645\u062f\u06cc\u0631\u0627\u0646 \u0627\u062f\u0639\u0627 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f: \u00ab\u0645\u0646 \u062f\u0631\u0650 \u0627\u062a\u0627\u0642\u0645 \u0647\u0645\u06cc\u0634\u0647 \u0628\u0627\u0632 \u0627\u0633\u062a \u0648 \u062d\u0631\u0641\u200c\u0647\u0627 \u0631\u0627 \u0645\u06cc\u200c\u0634\u0646\u0648\u0645.\u00bb \u0627\u0645\u0627 \u0628\u06cc\u0646 \u00ab\u0634\u0646\u06cc\u062f\u0646\u00bb (\u06cc\u06a9 \u0641\u0639\u0644 \u0641\u06cc\u0632\u06cc\u06a9\u06cc \u0648 \u063a\u06cc\u0631\u0627\u0631\u0627\u062f\u06cc) \u0648 \u00ab\u06af\u0648\u0634 \u0633\u067e\u0631\u062f\u0646\u00bb (\u06cc\u06a9 \u0641\u0639\u0644 \u0622\u06af\u0627\u0647\u0627\u0646\u0647\u060c \u062a\u062d\u0644\u06cc\u0644\u06cc \u0648 \u0633\u0627\u062e\u062a\u0627\u0631\u0645\u0646\u062f) \u062a\u0641\u0627\u0648\u062a \u0632\u0645\u06cc\u0646 \u062a\u0627 \u0622\u0633\u0645\u0627\u0646 \u0627\u0633\u062a.<\/p>\n

\u06af\u0648\u0634 \u0633\u067e\u0631\u062f\u0646 \u0633\u0627\u0632\u0645\u0627\u0646\u06cc \u06cc\u0639\u0646\u06cc:<\/h4>\n

\u0627\u06cc\u062c\u0627\u062f\u0650 \u06cc\u06a9 \u0633\u06cc\u0633\u062a\u0645\u060c \u0641\u0631\u0647\u0646\u06af \u0648 \u0633\u0627\u062e\u062a\u0627\u0631\u0650 \u0645\u0634\u062e\u0635 \u0628\u0631\u0627\u06cc \u062f\u0631\u06cc\u0627\u0641\u062a\u060c \u067e\u0631\u062f\u0627\u0632\u0634 \u0648 \u067e\u0627\u0633\u062e\u06af\u0648\u06cc\u06cc \u0628\u0647 \u0635\u062f\u0627\u06cc \u0630\u06cc\u0646\u0641\u0639\u0627\u0646 (\u062f\u0627\u0646\u0634\u062c\u0648\u06cc\u0627\u0646\u060c \u0627\u0633\u0627\u062a\u06cc\u062f\u060c \u06a9\u0627\u0631\u06a9\u0646\u0627\u0646).<\/p>\n

\u0627\u06af\u0631 \u0635\u062f\u0627\u06cc \u0627\u0639\u062a\u0631\u0627\u0636 \u062f\u0627\u0646\u0634\u062c\u0648 \u0641\u0642\u0637 \u0632\u0645\u0627\u0646\u06cc \u0634\u0646\u06cc\u062f\u0647 \u0634\u0648\u062f \u06a9\u0647 \u062f\u0631 \u062d\u06cc\u0627\u0637 \u062f\u0627\u0646\u0634\u06af\u0627\u0647 \u062a\u062c\u0645\u0639 \u06a9\u0631\u062f\u0647 \u0627\u0633\u062a\u060c \u06cc\u0639\u0646\u06cc \u0633\u0627\u0632\u0645\u0627\u0646 \u0634\u0645\u0627 \u0646\u0627\u0634\u0646\u0648\u0627\u0633\u062a. \u0633\u0627\u0632\u0645\u0627\u0646 \u0634\u0646\u0648\u0627\u060c \u0635\u062f\u0627\u06cc\u0650 \u0632\u0645\u0632\u0645\u0647\u200c\u0647\u0627 \u0631\u0627 \u0642\u0628\u0644 \u0627\u0632 \u062a\u0628\u062f\u06cc\u0644 \u0634\u062f\u0646 \u0628\u0647 \u0641\u0631\u06cc\u0627\u062f \u0645\u06cc\u200c\u0634\u0646\u0648\u062f.<\/p>\n

 <\/p>\n

\"\"<\/p>\n

 <\/p>\n

\u0645\u0639\u0645\u0627\u0631\u06cc\u0650 \u0634\u0646\u06cc\u062f\u0646 (<\/strong>The Architecture of Listening<\/strong>)<\/strong><\/h2>\n

\u067e\u0631\u0648\u0641\u0633\u0648\u0631 \u062c\u06cc\u0645 \u0645\u06a9\u200c\u0646\u0627\u0645\u0627\u0631\u0627 (Jim Macnamara)\u060c \u0628\u0631\u062c\u0633\u062a\u0647\u200c\u062a\u0631\u06cc\u0646 \u067e\u0698\u0648\u0647\u0634\u06af\u0631 \u062f\u0631 \u0627\u06cc\u0646 \u062d\u0648\u0632\u0647\u060c \u0645\u0639\u062a\u0642\u062f \u0627\u0633\u062a \u06a9\u0647 \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627 \u0628\u0631\u0627\u06cc \u0634\u0646\u06cc\u062f\u0646 \u0628\u0627\u06cc\u062f \u00ab\u0645\u0639\u0645\u0627\u0631\u06cc\u00bb \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u0646\u062f. \u0627\u06cc\u0646 \u0645\u0639\u0645\u0627\u0631\u06cc \u0633\u0647 \u0633\u062a\u0648\u0646 \u062f\u0627\u0631\u062f:<\/p>\n

\u06f1. \u0641\u0631\u0647\u0646\u06af\u0650 \u0634\u0646\u06cc\u062f\u0646 (Culture):<\/h3>\n

\u0622\u06cc\u0627 \u062f\u0631 \u0633\u0627\u0632\u0645\u0627\u0646 \u0634\u0645\u0627\u060c \u06a9\u0633\u06cc \u06a9\u0647 \u062e\u0628\u0631 \u0628\u062f \u0645\u06cc\u200c\u0622\u0648\u0631\u062f\u060c \u062a\u0646\u0628\u06cc\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f\u061f (\u0633\u0646\u062f\u0631\u0648\u0645 \u06a9\u0634\u062a\u0646\u0650 \u067e\u06cc\u06a9). \u0627\u06af\u0631 \u06a9\u0627\u0631\u0645\u0646\u062f\u0627\u0646 \u0631\u0648\u0627\u0628\u0637 \u0639\u0645\u0648\u0645\u06cc \u0628\u062a\u0631\u0633\u0646\u062f \u06a9\u0647 \u0646\u0627\u0631\u0636\u0627\u06cc\u062a\u06cc\u200c\u0647\u0627 \u0631\u0627 \u0628\u0647 \u0631\u0626\u06cc\u0633 \u06af\u0632\u0627\u0631\u0634 \u062f\u0647\u0646\u062f\u060c \u0631\u0626\u06cc\u0633 \u062f\u0631 \u06cc\u06a9 \u062d\u0628\u0627\u0628\u0650 \u062e\u0648\u0634\u200c\u0628\u06cc\u0646\u06cc\u0650 \u06a9\u0627\u0630\u0628 \u062d\u0628\u0633 \u0645\u06cc\u200c\u0634\u0648\u062f. \u0641\u0631\u0647\u0646\u06af \u0634\u0646\u06cc\u062f\u0646 \u06cc\u0639\u0646\u06cc \u0645\u062f\u06cc\u0631 \u0627\u0631\u0634\u062f \u062a\u0634\u0646\u0647\u200c\u06cc \u0634\u0646\u06cc\u062f\u0646\u0650 \u0646\u0642\u062f\u0647\u0627 \u0628\u0627\u0634\u062f\u060c \u0646\u0647 \u062a\u0645\u0644\u0642\u200c\u0647\u0627.<\/p>\n

\"\"<\/p>\n

\u06f2. \u0633\u0627\u062e\u062a\u0627\u0631 \u0648 \u0627\u0628\u0632\u0627\u0631 (Structure):<\/h3>\n

\u0635\u0646\u062f\u0648\u0642 \u0627\u0646\u062a\u0642\u0627\u062f\u0627\u062a\u0650 \u067e\u0644\u0627\u0633\u062a\u06cc\u06a9\u06cc\u0650 \u0632\u0631\u062f \u0631\u0646\u06af \u06a9\u0647 \u0633\u0627\u0644\u06cc \u06cc\u06a9\u200c\u0628\u0627\u0631 \u0628\u0627\u0632 \u0645\u06cc\u200c\u0634\u0648\u062f\u060c \u0627\u0628\u0632\u0627\u0631\u0650 \u0642\u0631\u0646 \u0628\u0648\u0642 \u0627\u0633\u062a! \u0627\u0628\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u062f\u0631\u0646 \u0634\u0627\u0645\u0644:<\/p>\n

    \n
  • \u067e\u0627\u06cc\u0634\u06af\u0631\u0647\u0627\u06cc \u0647\u0648\u0634\u0645\u0646\u062f \u0648\u0628 (<\/strong>Web Monitoring<\/strong>):<\/strong> \u0631\u0635\u062f \u0644\u062d\u0638\u0647\u200c\u0627\u06cc \u0646\u0627\u0645 \u062f\u0627\u0646\u0634\u06af\u0627\u0647 \u062f\u0631 \u062a\u0648\u06cc\u06cc\u062a\u0631\u060c\u0627\u06cc\u062a\u0627\u060c \u062a\u0644\u06af\u0631\u0627\u0645 \u0648 \u0627\u06cc\u0646\u0633\u062a\u0627\u06af\u0631\u0627\u0645.<\/li>\n
  • \u062a\u062d\u0644\u06cc\u0644 \u0627\u062d\u0633\u0627\u0633\u0627\u062a (<\/strong>Sentiment Analysis<\/strong>):<\/strong> \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0647\u0648\u0634 \u0645\u0635\u0646\u0648\u0639\u06cc \u0628\u0631\u0627\u06cc \u0641\u0647\u0645\u06cc\u062f\u0646 \u0627\u06cc\u0646\u06a9\u0647 \u062c\u0648 \u0639\u0645\u0648\u0645\u06cc \u0646\u0633\u0628\u062a \u0628\u0647 \u063a\u0630\u0627\u06cc \u0633\u0644\u0641\u060c \u0645\u062b\u0628\u062a \u0627\u0633\u062a \u06cc\u0627 \u0645\u0646\u0641\u06cc\u061f<\/li>\n
  • \u067e\u0646\u0644\u200c\u0647\u0627\u06cc \u0645\u0634\u0648\u0631\u062a\u06cc:<\/strong> \u062c\u0644\u0633\u0627\u062a \u0645\u0646\u0638\u0645 \u0648 \u0628\u062f\u0648\u0646 \u0633\u0627\u0646\u0633\u0648\u0631 \u0628\u0627 \u0646\u0645\u0627\u06cc\u0646\u062f\u06af\u0627\u0646 \u062f\u0627\u0646\u0634\u062c\u0648\u06cc\u0627\u0646.<\/li>\n<\/ul>\n

    \"\"<\/p>\n

     <\/p>\n

    \u06f3. \u0627\u0642\u062f\u0627\u0645 \u0648 \u067e\u0627\u0633\u062e (Response):<\/h3>\n

    \u0634\u0646\u06cc\u062f\u0646 \u0628\u062f\u0648\u0646 \u0639\u0645\u0644\u060c \u062a\u0648\u0647\u06cc\u0646\u200c\u0622\u0645\u06cc\u0632 \u0627\u0633\u062a. \u0627\u06af\u0631 \u0646\u0638\u0631\u0633\u0646\u062c\u06cc \u06a9\u0646\u06cc\u062f \u06a9\u0647 \u00ab\u0645\u0634\u06a9\u0644\u0627\u062a \u0686\u06cc\u0633\u062a\u061f\u00bb \u0648 \u0647\u0632\u0627\u0631 \u0646\u0641\u0631 \u0628\u06af\u0648\u06cc\u0646\u062f \u00ab\u0627\u06cc\u0646\u062a\u0631\u0646\u062a\u00bb\u060c \u0648\u0644\u06cc \u0645\u0627\u0647 \u0628\u0639\u062f \u0647\u06cc\u0686 \u062a\u063a\u06cc\u06cc\u0631\u06cc \u0631\u062e \u0646\u062f\u0647\u062f \u0648 \u0647\u06cc\u0686 \u062a\u0648\u0636\u06cc\u062d\u06cc \u062f\u0627\u062f\u0647 \u0646\u0634\u0648\u062f\u060c \u062f\u0641\u0639\u0647 \u0628\u0639\u062f \u06a9\u0633\u06cc \u062f\u0631 \u0646\u0638\u0631\u0633\u0646\u062c\u06cc \u0634\u0631\u06a9\u062a \u0646\u0645\u06cc\u200c\u06a9\u0646\u062f. \u0686\u0631\u062e\u0647 \u0634\u0646\u06cc\u062f\u0646 \u062a\u0646\u0647\u0627 \u0632\u0645\u0627\u0646\u06cc \u06a9\u0627\u0645\u0644 \u0645\u06cc\u200c\u0634\u0648\u062f \u06a9\u0647 \u0645\u062e\u0627\u0637\u0628 \u0628\u0628\u06cc\u0646\u062f \u0635\u062f\u0627\u06cc\u0634 \u062a\u0623\u062b\u06cc\u0631\u06cc \u062f\u0627\u0634\u062a\u0647 \u0627\u0633\u062a (Closing the Loop).<\/p>\n

     <\/p>\n

    \"\"<\/p>\n

     <\/p>\n

    \u0646\u062a\u06cc\u062c\u0647\u200c\u06af\u06cc\u0631\u06cc: \u0647\u0632\u06cc\u0646\u0647 \u0646\u0634\u0646\u06cc\u062f\u0646<\/strong><\/h2>\n

    \u0647\u0632\u06cc\u0646\u0647 \u0631\u0627\u0647\u200c\u0627\u0646\u062f\u0627\u0632\u06cc \u0633\u06cc\u0633\u062a\u0645\u200c\u0647\u0627\u06cc \u0634\u0646\u0648\u062f \u0633\u0627\u0632\u0645\u0627\u0646\u06cc (\u0646\u0638\u0631\u0633\u0646\u062c\u06cc\u060c \u067e\u0627\u06cc\u0634\u060c \u062c\u0644\u0633\u0627\u062a) \u0627\u0646\u062f\u06a9 \u0627\u0633\u062a. \u0627\u0645\u0627 \u0647\u0632\u06cc\u0646\u0647 \u00ab\u0646\u0634\u0646\u06cc\u062f\u0646\u00bb \u0686\u06cc\u0633\u062a\u061f<\/p>\n

    \u0627\u0639\u062a\u0631\u0627\u0636\u0627\u062a\u060c \u0628\u062d\u0631\u0627\u0646\u200c\u0647\u0627\u06cc \u0627\u0645\u0646\u06cc\u062a\u06cc\u060c \u0631\u06cc\u0632\u0634 \u0627\u0639\u062a\u0628\u0627\u0631 \u0639\u0644\u0645\u06cc \u0648 \u0627\u0632 \u062f\u0633\u062a \u062f\u0627\u062f\u0646 \u0633\u0631\u0645\u0627\u06cc\u0647 \u0627\u062c\u062a\u0645\u0627\u0639\u06cc.<\/p>\n

    \u062f\u0631 \u0639\u0635\u0631 \u0634\u0628\u06a9\u0647\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc\u060c \u0645\u0631\u062f\u0645 \u0635\u062f\u0627\u06cc\u06cc \u0628\u0631\u0627\u06cc \u0641\u0631\u06cc\u0627\u062f \u0632\u062f\u0646 \u062f\u0627\u0631\u0646\u062f. \u0627\u06af\u0631 \u0634\u0645\u0627 \u062f\u0631 \u062f\u0627\u062e\u0644 \u0633\u0627\u0632\u0645\u0627\u0646 \u0628\u0647 \u0622\u0646\u200c\u0647\u0627 \u06af\u0648\u0634 \u0646\u062f\u0647\u06cc\u062f\u060c \u0622\u0646\u200c\u0647\u0627 \u062f\u0631 \u06a9\u0641\u0650 \u062a\u0648\u06cc\u06cc\u062a\u0631 \u0648 \u062e\u06cc\u0627\u0628\u0627\u0646\u060c \u0634\u0645\u0627 \u0631\u0627 \u0645\u062c\u0628\u0648\u0631 \u0628\u0647 \u0634\u0646\u06cc\u062f\u0646 \u062e\u0648\u0627\u0647\u0646\u062f \u06a9\u0631\u062f. \u0627\u0646\u062a\u062e\u0627\u0628 \u0628\u0627 \u0634\u0645\u0627\u0633\u062a: \u0634\u0646\u06cc\u062f\u0646\u0650 \u062f\u0627\u0648\u0637\u0644\u0628\u0627\u0646\u0647 \u0648 \u06a9\u0645\u200c\u0647\u0632\u06cc\u0646\u0647\u060c \u06cc\u0627 \u0634\u0646\u06cc\u062f\u0646\u0650 \u0627\u062c\u0628\u0627\u0631\u06cc \u0648 \u067e\u0631\u0647\u0632\u06cc\u0646\u0647.<\/p>\n","protected":false},"excerpt":{"rendered":"

    \u0647\u0646\u0631\u0650 \u00ab\u06af\u0648\u0634 \u0633\u067e\u0631\u062f\u0646 \u0633\u0627\u0632\u0645\u0627\u0646\u06cc\u00bb\u061b \u0645\u0647\u0627\u0631\u062a\u06cc \u06a9\u0647 \u06f9\u06f0 \u062f\u0631\u0635\u062f \u0645\u062f\u06cc\u0631\u0627\u0646 \u0646\u062f\u0627\u0631\u0646\u062f (\u0631\u0648\u0627\u0628\u0637 \u0639\u0645\u0648\u0645\u06cc \u0631\u0627\u0647\u0628\u0631\u062f\u06cc – \u0642\u0633\u0645\u062a \u06f1\u06f8)     \u0645\u0642\u062f\u0645\u0647: \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc \u0646\u0627\u0634\u0646\u0648\u0627 \u062f\u0631 \u0622\u0646\u0627\u062a\u0648\u0645\u06cc \u0628\u062f\u0646 \u0627\u0646\u0633\u0627\u0646\u060c \u06af\u0648\u0634\u200c\u0647\u0627 \u062f\u0631\u0648\u0627\u0632\u0647\u200c\u06cc \u0648\u0631\u0648\u062f \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0648 \u062f\u0631\u06a9 \u0645\u062d\u06cc\u0637 \u0647\u0633\u062a\u0646\u062f. \u062a\u0635\u0648\u0631 \u06a9\u0646\u06cc\u062f \u0627\u0646\u0633\u0627\u0646\u06cc \u0631\u0627 \u06a9\u0647 \u0632\u0628\u0627\u0646\u0634 \u0628\u06cc\u200c\u0648\u0642\u0641\u0647 \u06a9\u0627\u0631 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0627\u0645\u0627 \u06af\u0648\u0634\u200c\u0647\u0627\u06cc\u0634 \u0646\u0627\u0634\u0646\u0648\u0627\u0633\u062a\u061b \u0686\u0646\u06cc\u0646 \u0641\u0631\u062f\u06cc \u0646\u0647 \u062a\u0646\u0647\u0627 \u0646\u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0627\u0631\u062a\u0628\u0627\u0637 \u0645\u0648\u062b\u0631\u06cc \u0628\u0631\u0642\u0631\u0627\u0631 \u06a9\u0646\u062f\u060c \u0628\u0644\u06a9\u0647 […]<\/p>\n","protected":false},"author":2,"featured_media":5316,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30,105],"tags":[122,193,156,196,194,195],"class_list":{"0":"post-5315","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","6":"hentry","7":"category-30","8":"category-105","9":"tag-_","14":"tag-195"},"yoast_head":"\n\u0647\u0646\u0631\u0650 \u00ab\u06af\u0648\u0634 \u0633\u067e\u0631\u062f\u0646 \u0633\u0627\u0632\u0645\u0627\u0646\u06cc\u00bb (\u0631\u0648\u0627\u0628\u0637 \u0639\u0645\u0648\u0645\u06cc \u0631\u0627\u0647\u0628\u0631\u062f\u06cc - \u0642\u0633\u0645\u062a \u06f1\u06f8) - \u0633\u0627\u06cc\u062a \u0634\u062e\u0635\u06cc \u062d\u0627\u0645\u062f \u062a\u06cc\u0645\u0648\u0631\u06cc<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hteimouri.ir\/?p=5315\" \/>\n<meta property=\"og:locale\" content=\"fa_IR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0647\u0646\u0631\u0650 \u00ab\u06af\u0648\u0634 \u0633\u067e\u0631\u062f\u0646 \u0633\u0627\u0632\u0645\u0627\u0646\u06cc\u00bb (\u0631\u0648\u0627\u0628\u0637 \u0639\u0645\u0648\u0645\u06cc \u0631\u0627\u0647\u0628\u0631\u062f\u06cc - \u0642\u0633\u0645\u062a \u06f1\u06f8) - \u0633\u0627\u06cc\u062a \u0634\u062e\u0635\u06cc \u062d\u0627\u0645\u062f \u062a\u06cc\u0645\u0648\u0631\u06cc\" \/>\n<meta property=\"og:description\" content=\"\u0647\u0646\u0631\u0650 \u00ab\u06af\u0648\u0634 \u0633\u067e\u0631\u062f\u0646 \u0633\u0627\u0632\u0645\u0627\u0646\u06cc\u00bb\u061b \u0645\u0647\u0627\u0631\u062a\u06cc \u06a9\u0647 \u06f9\u06f0 \u062f\u0631\u0635\u062f \u0645\u062f\u06cc\u0631\u0627\u0646 \u0646\u062f\u0627\u0631\u0646\u062f (\u0631\u0648\u0627\u0628\u0637 \u0639\u0645\u0648\u0645\u06cc \u0631\u0627\u0647\u0628\u0631\u062f\u06cc – \u0642\u0633\u0645\u062a \u06f1\u06f8)     \u0645\u0642\u062f\u0645\u0647: \u0633\u0627\u0632\u0645\u0627\u0646\u200c\u0647\u0627\u06cc \u0646\u0627\u0634\u0646\u0648\u0627 \u062f\u0631 \u0622\u0646\u0627\u062a\u0648\u0645\u06cc \u0628\u062f\u0646 \u0627\u0646\u0633\u0627\u0646\u060c \u06af\u0648\u0634\u200c\u0647\u0627 \u062f\u0631\u0648\u0627\u0632\u0647\u200c\u06cc \u0648\u0631\u0648\u062f \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0648 \u062f\u0631\u06a9 \u0645\u062d\u06cc\u0637 \u0647\u0633\u062a\u0646\u062f. \u062a\u0635\u0648\u0631 \u06a9\u0646\u06cc\u062f \u0627\u0646\u0633\u0627\u0646\u06cc \u0631\u0627 \u06a9\u0647 \u0632\u0628\u0627\u0646\u0634 \u0628\u06cc\u200c\u0648\u0642\u0641\u0647 \u06a9\u0627\u0631 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0627\u0645\u0627 \u06af\u0648\u0634\u200c\u0647\u0627\u06cc\u0634 \u0646\u0627\u0634\u0646\u0648\u0627\u0633\u062a\u061b \u0686\u0646\u06cc\u0646 \u0641\u0631\u062f\u06cc \u0646\u0647 \u062a\u0646\u0647\u0627 \u0646\u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0627\u0631\u062a\u0628\u0627\u0637 \u0645\u0648\u062b\u0631\u06cc \u0628\u0631\u0642\u0631\u0627\u0631 \u06a9\u0646\u062f\u060c \u0628\u0644\u06a9\u0647 […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hteimouri.ir\/?p=5315\" \/>\n<meta property=\"og:site_name\" content=\"\u0633\u0627\u06cc\u062a \u0634\u062e\u0635\u06cc \u062d\u0627\u0645\u062f \u062a\u06cc\u0645\u0648\u0631\u06cc\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-01T15:21:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-01T17:39:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hteimouri.ir\/wp-content\/uploads\/2025\/12\/18.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1408\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0646\u0648\u0634\u062a\u0647\u200c\u0634\u062f\u0647 \u0628\u062f\u0633\u062a\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u0632\u0645\u0627\u0646 \u062a\u0642\u0631\u06cc\u0628\u06cc \u0628\u0631\u0627\u06cc \u062e\u0648\u0627\u0646\u062f\u0646\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 \u062f\u0642\u06cc\u0642\u0647\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/hteimouri.ir\/?p=5315#article\",\"isPartOf\":{\"@id\":\"https:\/\/hteimouri.ir\/?p=5315\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/hteimouri.ir\/#\/schema\/person\/333a1b9bb039e69ce1714733c93f62e4\"},\"headline\":\"\u0647\u0646\u0631\u0650 \u00ab\u06af\u0648\u0634 \u0633\u067e\u0631\u062f\u0646 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